Retention Rate

Abbreviation:  

It refers to the percentage of customers who extend their contract and continue to buy the products/services from a company. Retention rate is one of the key [[metric]]s followed by companies and a high retention rate logically would show that a business has a low [[churn rate]].

Featured Content

Our favourite e-books, articles, CX Glossary entries and webinars available on the Pisano Academy.

Don't Miss a Beat

Stay in touch with the latest news, strategies and trends. Start your Pisano Academy Subscription for free Now.
Subscribe Now