Digital Channels

Abbreviation:  
DC

Digital channels are one of the 3 main types of [[channel]]s that companies communicate through with customers (The other two main channels: Physical channels, like stores or branches and call centers.) The usage rate of digital channels is increasing day by day with the development of technology and changing [[customer behavior]]. Websites, mobile applications, social media, [[Short Message Service]] (SMS), [[e-mail]], and [[Interactive Voice Response]] (IVR) channels are examples of digital channels.

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